![]() These include decisions about their own lives and bodies, such as not having their genitals mutilated not being married off to older men at a young age not being able to leave the house without male permission or accompaniment not wearing the clothes they might like and generally not leading the free lives that women in the West - including the ones working at Mattel - probably take for granted. It also represents the gender-apartheid the Quran mandates, which limits the freedoms of Muslim girls and women in the extreme.įar from reminding girls of a world of opportunities, the hijab reminds them of all the things they cannot do in many Muslim countries. ![]() Hijab Barbie represents, on the contrary, the often violent oppression that Muslim girls and women experience throughout the Muslim world. Girls "being and doing anything they want" is considerably different from what this hijab-clad doll represents. The attempt to paint the new Hijab Barbie as a symbol of empowerment for girls is, however, quite disturbing. ![]() "Ibtihaj is an inspiration to countless girls who never saw themselves represented, and by honoring her story, we hope this doll reminds them that they can be and do anything." "Barbie is celebrating Ibtihaj not only for her accolades as an Olympian, but for embracing what makes her stand out," said Sejal Shah Miller, Vice President of Global Marketing for Barbie. (Image source: Facebook screenshot via BBC/YouTube) That and the possibility of selling millions of toys in the burgeoning Muslim market, of course. It is a doll in full hijab modeled after American-Muslim Olympic fencer, Ibtihaj Muhammad, the first American athlete to compete in the Olympics wearing a headscarf, which - apparently - Mattel felt was something for little girls worldwide to emulate. A new Barbie doll has been launched as part of Mattel's " sheroes" line.
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